Blockchain-secured digital certificates with beautiful design, your own domain, and European compliance - at a fraction of the cost.
| Feature | TRUE Original | Credly |
|---|---|---|
| Custom domain | Your domain (credentials.you.com) | Hosted on credly.com |
| Blockchain security | 4 chains (Ethereum, AVAX, Fantom, Polygon) | Open Badges standard only |
| eIDAS compliant | Yes | No |
| Certificate design | Animated, fully branded | Template-based badges |
| REST API | 5 endpoints | Yes |
| Analytics | Full marketing value + engagement | Basic |
| European data hosting | Sweden | United States |
| GDPR-native | Built from day one | US-first compliance |
| Pricing | Transparent, mid-market | Enterprise, opaque |
Want the full picture? Read our detailed TRUE vs Credly comparison, or compare all major credential platforms in our 2026 guide.
Every credential you issue through Credly lives on credly.com. When a recipient shares their badge, when an employer verifies it, when anyone clicks the link - they see Credly's domain, Credly's branding.
With TRUE, your credentials live on your domain. credentials.youruniversity.com. Your brand. Your authority. Every share, every verification, every click reinforces your organisation - not your vendor's.
For universities, professional associations, and certification bodies, this isn't cosmetic. It's the difference between building your brand and building someone else's.
Credly is an American platform built for the US market. TRUE is a Swedish company, founded in Stockholm, built for European compliance from day one.
If your organisation operates under EU regulations - and if you're reading this, it probably does - a European-built platform removes compliance headaches before they start.
Credly issues Open Badges. These are useful for representing skills and micro-credentials, but they're stored in a centralised database. The integrity of the badge depends on Credly's infrastructure staying intact.
TRUE writes every document to four public blockchains - Ethereum, AVAX, Fantom, and Polygon. That record is permanent, immutable, and independently verifiable. No one can alter a credential after issuance - not the issuer, not TRUE, not anyone.
For credentials where forgery has real consequences - professional certifications, medical training, government documents - blockchain verification provides security guarantees that database storage cannot match.
The Swedish Companies Registration Office (Bolagsverket) ran a blockchain pilot with TRUE. When a national government agency trusts the platform with official records, that says something about the integrity standard.
Credly badges are small icons - functional, but not something recipients are excited to share. TRUE credentials are full, animated, interactive documents designed to match the significance of the achievement.
The result: people actually share them. TRUE customers have generated 100M+ marketing impressions from shared credentials. That's real brand exposure - on LinkedIn profiles, websites, email signatures - all driving traffic back to the issuer's domain.
"A clear advantage of our new digital certificates is how easily they can be added as a reference to LinkedIn or a digital CV."Lina Fjäll, Chief Customer Officer, Astrakan
"This is absolutely brilliant! A thousand thank you's!!"Tania Sjöberg, Learning & Development, Skanska
When credentials look prestigious, recipients treat them as prestigious. They share them. They display them. Your brand travels with every share.
TRUE's REST API has five endpoints. Connect it to your LMS, CRM, HR system, or training management platform. Automate certificate issuance after course completion. No manual work, no per-credential clicking.
Integrations with Canvas LMS, Moodle, Learnster, Salesforce, and more - either out of the box or through the API.
The difference: TRUE is built for organisations that want to automate credentialing at scale without needing an enterprise sales cycle to get started.
Karolinska Institutet (medical training), Yrkeshogskoleförbundet (vocational education), FEI (business education since 1888). Institutions that want diplomas on their own domain with blockchain security.
SSF (Sweden's 80+ year security authority), Great Place To Work, Almega Utbildningsföretagen. Organisations whose certifications define professional standing.
Skanska, Dale Carnegie Sweden, AW Academy. Companies that want branded, shareable training certificates - not generic badges.
Bolagsverket (Swedish Companies Registration Office), Södertälje Kommun. Organisations that need government-grade document integrity.
Safe Cert Group, OneMore Secure, Branschutbildarna. Organisations where certificate authenticity is core to their mission.
"When a national government agency trusts the platform with official records, that says something about the integrity standard."
500,000+
Documents issued
€9.5M+
Marketing value generated
100M+
Marketing impressions
200+
Organisations
15+
Countries
4
Blockchain networks
TRUE goes beyond Open Badges. While Credly focuses on the Open Badges standard, TRUE issues full digital certificates, diplomas, awards, and licenses - all secured by blockchain. If you need more than badge icons for skills, TRUE delivers credentials that match the weight of the achievement.
Yes. TRUE can re-issue historical credentials as blockchain-secured, beautifully designed documents on your own domain. Most organisations start by issuing new credentials through TRUE and migrate historical records over time. The transition typically takes 2-4 weeks.
TRUE is a Swedish company built for European compliance from day one. GDPR-native architecture, eIDAS compliant, data hosted in Europe, Cyber Hygiene Certified. No transatlantic data transfer concerns.
TRUE offers transparent, mid-market pricing - designed for organisations of all sizes, not just enterprise. No opaque "contact sales" pricing walls. Many organisations find TRUE delivers more value at a lower cost, especially when factoring in the marketing ROI from shared credentials.
Yes. Use the REST API (5 endpoints) to automate issuance from your LMS, CRM, or training platform. Upload spreadsheets for bulk issuing through the dashboard. Integrations with Canvas, Moodle, Learnster, Salesforce, and more. Most organisations automate their entire credentialing workflow within days of setup.
See how TRUE compares to Credly for your specific use case. Start free and explore the platform, or book a demo and we'll walk you through the difference.
TRUE Original: blockchain-secured, eIDAS compliant, beautifully designed - and built for organisations that want their credentials on their own terms.